On a mission to help AI learn from human expertise

The rapid rise of AI models that try to mimic human intelligence, answer questions, and generate content has sparked both excitement and concern. While some professionals worry about AI’s impact on their fields, there’s also an opportunity: these models need human workers to function effectively.

At Mindrift, we focus on making AI more helpful, reliable, and responsible. 

Our contributors—specialists from diverse industries—write, refine, and evaluate content that AI learns from. Instead of copying human language patterns, AI needs structured input to ensure it provides natural, accurate, and well-reasoned responses.

This work happens across many areas. A linguist can refine AI’s multilingual capabilities. A legal expert could review how AI explains legal concepts. Writers and editors play a role in shaping AI-generated text so that it sounds natural and meaningful. 

No matter the specialty, these contributions are essential in building better AI. And the best part? Mindrift makes it possible to contribute remotely, on a flexible basis, and get paid for your expertise.

Where we came from

Mindrift is a community created by the team at Toloka, a well-established data partner in the Generative AI market. Toloka has been driving the AI industry with high-quality data solutions for over a decade. 

It serves enterprises and startups as a trusted data partner for every facet of AI development, from training to evaluation. Toloka’s technology is the foundation behind leading LLMs, search and e-commerce engines, virtual assistants, GenAI apps, and more. 

Toloka is committed to providing the highest data quality to power safe and responsible AI. This is made possible by a global team of 200+ professionals. 

Working with Toloka, and now Mindrift, has opened doors for individuals around the world to contribute to safe, reliable and responsible AI development while fostering personal and professional growth.

What makes Mindrift different?

Our experience at Toloka helped us realize we needed structured resources within specific domains and a way to operationalize collaboration to take data generation to the next level. 

Collaboration 

We created Mindrift to meet the ever-increasing demand for expert-generated data. Mindrift offers a way for specialized experts to contribute their skills to AI development and serves as a place to meet like-minded professionals. 

Collaboration is at the heart of Mindrift. We bring together skilled professionals and innovative clients to contribute to specialized AI projects—on a flexible basis, without rigid schedules or location requirements. 

We also promote community by providing spaces for experts to connect, opportunities to contribute to our blog and social channels, and other ways to get involved!

Community

AI training often relies on random, unverified data from the internet. Mindrift takes a different approach. Instead of crowdsourcing from anonymous sources, we curate a network of professionals who bring real-world knowledge to AI development.

One way we’re doing this is by building a network of skilled experts interested in the AI industry. Our network consists of various unique domains, from mathematics to law to foreign languages.! 

We’re also building a community of likeminded individuals on LinkedIn and Discord—join us for exciting updates, industry news, networking opportunities, and engaging conversations. 

The future of AI

Let’s go back to the skepticism surrounding AI for a second. One of the biggest conversations surrounding this technology is: is it going to help us or harm us? 

At Mindrift, we believe in the future of AI—and it looks like the corporate world agrees. In the most recent McKinsey report on AI, 78% of respondents say their organizations use AI. The same report shows that almost half of respondents claim inaccuracy is the biggest AI-related problem for organizations. 

The solution? Training accurate, ethical, responsible, and reliable AI systems based on high-quality data—and that’s exactly what we do, with your help!